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"Sales Force Effectiveness Insights In 3 Minutes A Day"
How to drive better knowledge retention and monitor it in real-time
by Duncan Lennox, Qstream co-founder and CEO and Dr. B. Price Kerfoot, Associate Professor at Harvard Medical School.
What Is Qstream?
Qstream is a real-time learning analytics platform developed at Harvard that uses a simple but powerful question and answer system pushed to a user’s mobile device.
Proven Learning & Analytics Platform
Qstream enables organizations to improve their capabilities by measuring, reinforcing, and improving the skills and knowledge of its teams. It is about continuous reinforcement and sustainability of knowledge.
Personalized, Continuous Learning
Spun out of Harvard Medical School, Qstream uses the “spaced education” methodology, a scientifically proven approach that increases knowledge retention from 3 months to 2 years, and changes even ingrained on-the-job performance.
Qstream pushes information in 3 minute chunks to a learner’s mobile device or laptop every few days. Information is repeated over spaced intervals of time until the content is mastered. Learning is personalized based on the gaps in each learner’s knowledge.
Tracking & Analysis of Knowledge
Learners enjoy the simple, quick approach to learning and the fun, competitive gaming elements. Management, meanwhile, gains critical insight into the capabilities, trends, and knowledge gaps of their teams. Qstream’s powerful data collection engine and real-time dashboards enable management to compare performance across groups and respond to issues where needed.
Lasting Results
Our patent-pending “spaced education” methodology combined with our simple, mobile delivery platform makes improving the capability of your teams achievable, lasting, and measurable.
The Problem
Data shows even the best classroom and online learning is forgotten within 3 months. Also, the rise of a mobile, social world has changed user expectations. More people access the Internet with a phone (some 2 billion) now than with a PC (about 1 billion.) Sites like Facebook, Twitter and LinkedIn have changed how people communicate and how they spend their time. People expect access to information from their phone at a time and place that suits them. They also expect it to be ridiculously easy to use and be something they can get done in minutes. A tall order.
The Solution
Qstream combines a proven, data-driven approach with a method designed from the ground-up for today’s mobile, social world. We have created a 3 step closed feedback loop that allows learning to be pushed to a team, provide real-time dashboard views of any problems and then immediately push additional material to close the gaps:
- Reinforce – Push learning using a proven question and answer approach to a user’s laptop or mobile device. It requires less than 5 minutes a day and they can respond from their PC, BlackBerry, iPhone or Android device.
- Finger On The Pulse – Dashboards deliver key insights on performance to managers. It provides actionable intelligence based on snapshots or trends over time. Identify areas of weak knowledge or differences between one team and another.
- Step In – Use the same tools to push new questions and answers to specific groups or individuals to close gaps. Then watch performance change using the dashboard. The system validates that you have solved the issue and extends retention 170%.
