Better Sales Coaching Through Performance Metrics


If you’re struggling to define and implement a coaching strategy that’s consistent, scalable, and provides access to the data your managers need to be effective coaches, you’re not alone.

Coaching conversations are infinitely more productive when sales managers are empowered with the data-driven insights and intelligence required to deliver specific, actionable feedback.

In this webcast, Peter Ostrow of SiriusDecisions’ Sales Enablement research practice shares:

  • How to establish a coaching program that empowers sales leaders with a standardized methodology, based on a shared set of metrics
  • Tips for identifying the most relevant KPIs and performance metrics to support meaningful coaching conversations
  • A template for establishing a coaching cadence that enables consistent training and development across the organization
  • How to use performance metrics to track training ROI and performance improvement over time

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