3..2..1..Liftoff: Product Launch is Go, Ready or Not!
Wednesday, November 13, 2019
2:00 pm ET | 11:00 am PT
This year the world is celebrating the 50th anniversary of man landing on the moon. The precise preparation by NASA and the crew made for a bumpy, yet incredibly successful, mission that has had lasting impact on space exploration and scientific advancement ever since. Planning for a flawless business, product, service or campaign launch should be no different for front-facing teams who all have touchpoints across the customer journey and are responsible for an exceptional experience from first contact to deal close to renewal.
Join us for a talk that highlights some practical lessons that came out of the Apollo 11 mission that sales and marketing can carry forward to keep your customers delighted and your business winning.
What attendees can expect to learn:
- How to approach sales training and enablement as a cross-functional exercise with cross-functional benefits
- Avoiding unintentional gaps in foundational sales knowledge and skills
- Ways technology can engage sales and marketing teams in job-critical learning to improve performance
Director of Marketing
Meredith and her team bring the Qstream brand to life for customers, partners and Qstreamers alike. As corporate learning and development needs evolve, she is focused on continually communicating the value of Qstream’s microlearning solution as a strategic tool for learning leaders to adapt to new demands. She works closely with her team, sales, product, and services to drive business growth through the adoption and usage of Qstream. Prior to joining us in 2016, Meredith spent 20+ years as a B2B marketing and demand generation leader in Australia and Asia and is now based in the UK.